Enabling new revenue streams with SaaS Solutions.

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Enabling New Revenue Streams with Wizmo SaaS Streams.

Agenda
Who's Wizmo
Marketplace Trends
Software Vendor Trends
Wizmo SaaS Approach

Wizmo, the Software as a Service (SaaS) experts, who partner with ISV's to create a new delivery mechanism with the ISV's existing software applications.

We take the risk by utilizing our SaaS development engineers and existing infrastructure to create a SaaS solution at no cost to the ISV.  This SaaS solution is meant to augment your current offering as an alternate means to reach clients who were either unable or unwilling to be targeted by traditional software offerings.

Our solution allows ISV's to scale as the client base increases and decreases without the need to worry about infrastructure or overhead costs.

Time to market is drastically reduced over deploying a SaaS application in house; and the ISV will not have a need for additional headcount, infrastructure upgrades, licensing, or headaches.  Simply put, there are no hidden costs or agendas.

End User Adoption Trends of SaaS
Need to focus on core business
Reduce Hardware Capital Expense
Reduce Initial Cost of Application
Remote Access of Applications
Quicker Implementations

Market Trends for SaaS
According to Stamford, CT - based research firm Gartner, Inc. the global SaaS market is expected to grow to $19.3 billion by 2011, tripling in size from the 6.3 billion it was in 2006.  IDC predicts SaaS will be worth 10.7 billion in 2009.  According to IDC, software-as-a-service is "intuitively appealing" to SMBs, with 5.1 percent of PC-owning small firms and 15.2 percent of PC-owning medium sized companies planning to adopt a SaaS solution within the next 12 months.  Both small and mid-sized firms cite the ability to pay for capabilities as needed as the top reason to try SaaS, though adding new users without difficulty and lightening the workload of IT staff was nearly as important to mid-sized businesses. 

End User Adoption Obstacles to SaaS
Limited Information on SaaS Offerings
Hesitancy to Trust Vendor Recommendations
Fear of the Unknown
Lack of Technical Understanding
Control Issues

ISV Trends to SaaS
Incremental Revenue
Client Requests of SaaS Offerings
Competitive Threats
Uniform Support Methods
Improved User Support
Quicker & Lower Cost Implementations
Pilot New Features Easier

ISV Challenges to SaaS
Financial Statement Implications
SaaS Business Expertise
Time to Market
Go-to-Market Strategy
Channel Issues
SaaS Service Support Requirements
Architectural Limitations

Data Center
Data Center Provider
Network Infrastructure
Server Builds & Maintenance
Systems Monitoring
Back-ups & Restoration
Change Control/Release Management

SaaS Sales and Marketing Services
Saas Business Planning Tools
Go-to-Market Strategies
     Channel Strategy
     Compensation
     Sales Materials
     ROI Tools
     Competitive Matrix
     Sales Training
     Pricing
     Packaging/Positioning
Cost Modeling
Marketing Programs
SaaS Product Launch
Demonstration Environment

SaaS Implementation and Support Tools
Tier 2 Support
SaaS Support Process
Custom Utility Development (e.g. WizmoWatch, ConMon, Data Management Utility)
Integrated Implementation & Support Methodologies